EMPLOYEE’S ATTITUDE TOWARDS THE ORGANIZATION AT KOTAK LIFE INSURANCE

Abstract

This project is attempts to brings out the behavioral aspect of the employees working in Kotak Life Insurance Ltd. The main objective of the study is to find the overall performance of the employees. The research design used in this study is descriptive research design. Data from 100 people were collected as population study. Data was collected by survey method through structured questionnaire with close ended questions. The primary data was obtained through questionnaire and secondary data from the company records and through internet. The purpose of the survey process is to provide a more accurate assessment of the existing culture from the employees’ point-of-view and also to assess their behaviours with respect to that of the existing culture. The culture of an organization consists of the values and beliefs of the people in an organization. The organizational culture usually has values and beliefs that support the organizational goals. Organizational culture has an impact on employee’s satisfaction