“ANALYZING CONSUMER PREFERENCES FOR SMALL CARS: A STUDY OF INFLUENCING FACTORS AND BRAND CHOICES WITH REFERENCE TO HYUNDAI MOTORS”. International Journal of Engineering Research and Science & Technology, vol. 21, no. 3 (1), Aug. 2025, pp. 808-14, https://doi.org/10.62643/ijerst.v21.n3(1).pp808-814.