EXPLORING THE POTENTIAL OF MOBILE TECHNOLOGY AND SOCIAL MEDIA IN RURAL MARKETING INITIATIVES WITH REFERENCE TO HERITAGE FOODS INDIA Ltd. International Journal of Engineering Research and Science & Technology, [S. l.], v. 21, n. 3 (1), p. 836–840, 2025. DOI: 10.62643/ijerst.v21.n3(1).pp836-840. Disponível em: https://ijerst.org/index.php/ijerst/article/view/1315. Acesso em: 18 sep. 2026.