The Role of Relationship Marketing in Enhancing Customer Satisfaction and Loyalty in Commercial Banks. International Journal of Engineering Research and Science & Technology, [S. l.], v. 11, n. 1, p. 34–42, 2015. DOI: 10.62643/. Disponível em: https://ijerst.org/index.php/ijerst/article/view/3568. Acesso em: 26 oct. 2026.