[1]
2025. A STUDY ON COMPREHENSIVE ANALYSIS OF SALES PROMOTIONAL ACTIVITIES: STRATEGIES AND THEIR IMPACT ON CONSUMER BEHAVIOR WITH REFERENCE TO HYUNDAI MOTORS. International Journal of Engineering Research and Science & Technology. 21, 3 (1) (Aug. 2025), 930–936. DOI:https://doi.org/10.62643/ijerst.v21.n3(1).pp930-936.